Classic Toyota - Mentor OH

Have you seen the TV commercials for the 2011 Toyota Avalon? One particular 30-second spot sticks out. It's shot through a 1960's filter and features an old-fashioned voiceover, cheesy elevator music and an airline pilot driving the big Toyota sedan on a cloud with a pretty flight attendant in the passenger seat. It's like something the Mad Men crew would create, minus the misogyny.

That Toyota's marketing team produced such a commercial proves they know exactly who buys the Avalon: people who were alive and watching television 50 years ago. Since a "jet-smooth ride" and "quiet cabin" don't set an enthusiast's soul ablaze, we're taking Toyota's hint and getting in the mood for our review of the updated Avalon by donning a cardigan, ordering a scotch and soda and developing a one-sided friendship with Alex Trebec. So let's phrase it in the form of a question: How good is the 2011 Toyota Avalon? Follow the jump to find out.

Gallery: 2011 Toyota Avalon: Review

Photos copyright ©2010 Chris Shunk / AOL

These days, many automakers simplified the car buying process by bundling options in packages and spreading them across three or more different trim levels. The 2011 Toyota Avalon goes even simpler, offering just two trim levels and a bare minimum of available options. Toyota pulls this off by offering the most basic Avalon with a metric ton of standard equipment and a $32,000 base MSRP, while a Limited model adds even more and jumps to near luxury territory with a starting point of $35,485. Those prices are higher than competitors like the Ford Taurus or Buick LaCrosse, but the payoff is a confusion-free ordering process. Go for a Limited model like our tester and there is but one option to choose: a $1,450 navigation system. That singular option brings our tester's MSRP to $37,885 including delivery. There are plenty of available accessories from the dealer, but ordering from the factory couldn't be any simpler.



Simplicity seems to be the order of the day for the Avalon, especially when talking about the large sedan's freshly updated sheetmetal. The Avalon was reshaped and restyled for 2011, but if your eye is untrained in the art of automaker refreshes, you probably won't be able to distinguish a 2010 model from a 2011. The front fascia now features a wider grille and modern front projector beam headlights that give the Avalon's face more visual pop than the outgoing model. The rear is updated with conservative yet stylish LED taillamps, a clear upgrade over the 2010 model. Toyota designers round out changes for 2011 with additional chrome all around, revised rocker panels and updated wheel packages. Did somebody say more chrome? The sexagenarian inside us is tingling!

At first we wondered why Toyota would spend the dollars to update the Avalon without making it look much different than last year's model, but then we remembered the average Avalon owner is 64 years old. Think about your grandparents. At some point, their favorite music migrated to the oldies station. They like movies with slower plot lines. They remember when people wrote letters with a pen rather than a keyboard. At some point, all of us will start resisting change in favor of the familiar, and that goes for our cars, too. So Toyota has updated the Avalon to look more upscale without alienating those customers who have come to love the way this cushy sedan looks. It makes perfect sense, except the Avalon was never what you'd call a beautiful design, and that really hasn't changed for 2011.



Toyota continues the familiar-is-better theme inside the Avalon's spacious cabin. The interior design hasn't changed much compared to the outdoing model, and high quality soft touch materials abound everywhere you look and feel. Every Avalon comes standard with leather seating surfaces, and our Classic Silver Limited tester arrived equipped with standard heated and cooled front seats that make sure one's posterior is of the proper temperature no matter the season. And adjusting the Avalon's interior temperature couldn't be easier, thanks to dual climate controls with temperature readouts that are at least an inch in height. It doesn't take bifocals to read those digits.

Overall interior volume sits at a spacious 107 cubic feet, and passengers relegated to the back seat are greeted with an impressive 40.9 inches of leg room. That's nearly three inches more space than the larger Ford Taurus and 3.1 inches more room than the second row of a long-wheelbase Lexus LS460. Those passengers will also enjoy a cabin that luxury car levels of quiet, just like the commercial tells us. Trunk space is relatively small for a large car at 14.4 cubic feet, but Toyota's designers and engineers made room for a large trunk opening, making the available space far more usable.



So far, the Avalon has met our expectation of being a fine car for the 60-and-over set, and driving it feels exactly how we expected. In a word, smooth. Well, more like... smoooooooth. We're thinking Toyota was looking to make a better Oldsmobile 98 because that's exactly what the Avalon feels like. On fresh blacktop, it rides how we imagine a Landspeeder rides on the smooth sands of Tatooine (too modern a reference?). We couldn't find a pot hole large enough to upset the Avalon's MacPherson strut suspension with offset coil springs either, though we'd add that same suspension wasn't so accomplished when it came to curves.

The Avalon feels heavy and tall when thrown into a corner with anything approaching verve, a feeling that's amplified by the driver's seat lacking any manner of side bolstering. It's hard to argue with the Avalon's neutered driving dynamics when we look at it through the eyes of its target buyer, but we're pretty sure that drivers regardless of age are less than thrilled with torque steer, and the Avalon has more than its fair share. But going full throttle from a dead stop probably isn't a recurring habit for most 64-year-olds.



The Avalon matches its compliant but clumsy suspension setup with a smooth and sufficiently powerful 3.5-liter V6. Its 268 horsepower and 248 pound-feet of torque motivate the Avalon effortlessly and quietly, with no signs of rough throttle or exhaustive effort. The Avalon's six-speed automatic is also a suitable match for the 3.5-liter engine, with very smooth, almost imperceptible shifts. We managed 24.4 miles per gallon during our week with the Avalon, which is right smack in the middle of the Environmental Protection Agency's official rating 20 mpg city/29 mpg highway, and very solid for a vehicle of the Avalon's heft.

There is an old joke among soon-to-be extinct Mercury salespeople. When sizing up car buyer's by age, there's the youthful 16-24 demographic, the influential 25-34 group, the meat and potatoes 35-49 family types, the peak earnings 50-64 group and finally, can I interest you in a Grand Marquis? Funny? Maybe not, but damnit if it hasn't been true over the past 30 years. Thanks to modern medicine, Americans are living longer than ever before, but the Grand Marquis is a consensus number in the automotive death pool. Next consider that the Taurus, LaCrosse and Nissan Maxima are targeting (and getting) younger buyers, and all of a sudden it's very apparent there aren't many non-luxury large sedans targeting the Medicare crowd.



To be honest, we weren't all that excited to drive a big, cushy sedan all week, but the Avalon wasn't exactly built for us. We don't have to pull our pants up past our nipples to figure that out, and we're guessing your parents and grandparents don't have to either. While the rest of the auto industry focuses much of its research and development money wooing younger buyers, the 2011 Toyota Avalon continues to attract the aging customers it always has. And considering that this group of customers continues to grow by the day, other automakers should notice that the Avalon alone offers a modern option designed specifically for them, and does so unapologetically. That's something we'll raise our scotch and sodas to in 30 years, but until then, we're happy to let Grandpa drive.

Gallery: 2011 Toyota Avalon: Review

Photos copyright ©2010 Chris Shunk / AOL

Toyota has officially announced pricing for the updated 2011 Avalon which made its public debut at this year's Chicago Auto Show.

The Avalon, which goes on sale later this month, starts at $32,245, which is the same starting MSRP as the outgoing 2010 model. Higher-grade Limited models start at $35,485, which represents an increase of $200 over the 2010 model. All Avalons use Toyota's 3.5-liter V6 with VVT-i dual variable valve timing, mated to a six-speed automatic transmission. Aside from the slightly revised styling, 2011 Avalons feature plusher interior amenities, as well as more up-to-date technological features.

Pricing for the Avalon does not include destination charge of $750. 
Here is Toyota's press release:

Toyota Announces Pricing for Redesigned 2011 Avalon Sedan and 2011 Sienna Auto Access Seat Models

TORRANCE, Calif., March 3 /PRNewswire/ -- Toyota today announced manufacturers suggested retail prices (MSRP) for the redesigned 2011 Avalon sedan. Also announced were the MSRP for 2011 Sienna models equipped with the new Auto Access Seat.

The base MSRP for the entry-level Avalon grade remains unchanged from the 2010 base Avalon XLS at $32,245, while gaining a significant amount of new standard equipment, reflecting an excellent value. The MSRP for the Avalon Limited will be $35,485, an increase of $200, or 0.6 percent, while also receiving an array of new standard features over the 2010 model. Both Avalon grades will go on sale in mid-March.

Designed for any passenger who may need assistance getting in and out of a vehicle, the innovative, industry-first factory installed Sienna Auto Access Seat (AAS) is now available exclusively on the LE and XLE V6 Sienna grades. The base MSRP for the Sienna LE with AAS is $35,135, and the Sienna XLE with AAS is $39,445.

2011 Avalon

Simplifying the customer ordering process, the number of Avalon model grades has been reduced from three to two, while the amount of standard equipment has increased, reducing the number of options and packages by 40 percent.

For 2011, Avalon receives distinctive new exterior styling and a restyled interior rich with premium touch points and practical new technologies. The exterior has a wider, more substantial grille that ties into state-of-the-art projector headlamps. The new headlamps and taillamps utilize light pipes for the first time on a Toyota vehicle to create a signature, night-time appearance. The front fog lamps, now integrated into a trapezoidal front bumper, provide a wider angle of illumination. New 17-inch wheels on the Limited grade feature a 10-spoke design with a mirror finish.

A new Avalon interior features a contemporary style that remains spacious and elegant, while adding thoughtfully integrated amenities, coordinated colors and updated wood-grain materials.

A comprehensive infusion of technology was designed into the new interior to ensure enhanced function and connectivity. New standard equipment includes Bluetooth hands-free phone and music streaming to the audio system from a compatible device, XM® satellite radio (subscription required), and both USB and 1/8-inch auxiliary connections for iPod® and other audio devices. Each of the three available audio systems can control iPods seamlessly using switches located on the steering wheel and display track information stored in the device.

The Avalon grade's standard nine-speaker system offers exceptional sound quality, while the Limited grade features a standard 12-speaker, 660-watt JBL Premium Synthesis audio system with enhanced two-coil sub-woofer. The system uses 12 speakers and a 12-channel digital amplifier to deliver profoundly rich, full sound to all seats of the vehicle.

Additional standard equipment on the Limited grade includes enlarged perforated leather seats and seatbacks, driver and passenger eight-way power with lumbar support, driver's seat and outside mirror memory systems, driver's seat cushion extension, heated and ventilated front seats, rain-sensing wipers, Smart Key System with push button start, High Intensity Discharge (HID) headlamps, and power rear sunshade.

All Avalon models continue to come standard with a DOHC 3.5-liter V6 with Dual Variable Valve Timing with intelligence (VVT-i) mated to an electronically-controlled six-speed transmission with sequential shift, generating 268 horsepower at 6,200 rpm. Avalon's expected EPA-estimated mileage ratings of 20 mpg city/29 mpg highway are as good as or better than any other V6 engine in the segment. Avalon is rated as an Ultra Low Emission Vehicle (ULEV).

The redesigned Avalon continues to feature Toyota's standard Star Safety System that includes Vehicle Stability Control (VSC), anti-lock braking system (ABS) with Electronic Brake force Distribution (EBD), Brake Assist, and TRAC traction control system. Avalon also receives a redesigned accelerator pedal assembly and a brake override system. This braking system enhancement will automatically reduce engine power when the brake pedal and the accelerator pedal are applied simultaneously under certain driving conditions. Seven airbags, including a front knee bag for the driver, and front side curtain airbags for both rows, are also standard.

Restyled at Calty Design Research Centers in California and Michigan and engineered at the Toyota Technical Center in Ann Arbor, the Avalon will continue to be assembled at Toyota Motor Manufacturing Kentucky (TMMK).

2011 Sienna Auto Access Seat Models

The factory-installed Auto Access Seat features a one-touch operation and benefits from the all-new Sienna's spacious interior and wide-opening sliding doors. A seat-mounted ingress/egress switch and a wireless remote control allows for easy and flexible seat operation. The seat rotates 90 degrees and can be lowered to within 19 inches of the ground to further facilitate easier passenger transfers at the exact height required.

Once inside, the Auto Access Seat occupant can utilize reclining and slide switches located on both sides of the seat. This allows operation of up to four inches of slide travel and reclining of up to 24 degrees. The auto-recline feature also allows for safe head clearance through the door frame during entry and exit.

Sienna AAS models will go on sale in mid-March. Consumers can contact their local Toyota dealer to place orders. Further information on the new Sienna AAS models can be found on YouTube by searching "Sienna Auto Access Seat." Additional information will be available on the Toyota Mobility Website (www.toyotamobility.com) beginning in April.

Toyota MSRPs do not include a delivery, processing and handling (DPH) fee of $750 for Avalon and $800 for the Sienna AAS. The DPH fee for vehicles distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may vary.